IWA 41:2023

International Standard   Current Edition · Approved on 27 November 2023

Guidelines for live streaming marketing service

IWA 41:2023 Files

English 14 Pages
Current Edition
46.73 BHD

IWA 41:2023 Scope

This document provides guidelines for the service process and operations management of live streaming host, live streaming marketing platform, live streaming marketer, and multi-channel network agency (MCN agency) in the process of carrying out live streaming marketing services. This document is applicable to the parties involved in live streaming marketing services.

This document does not cover information technology (IT) requirements, specifically excluding:

     information security, cybersecurity, and privacy protection;

     coding of audio, picture, multimedia, and hypermedia information;

     IT service management and IT governance.

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